Learning Center – The Automotive Insider Blog
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Wednesday, March 3, 2021
How Pavlov Works Against Low-Cost Quality In Automotive
According to the cliché, two things rule the world: reward and punishment. Pavlov knew this 120 years ago. And nowhere is this more evident than inside the average automotive company.
Thursday, February 25, 2021
Customer As Supplier: How That Infrequently Has A Happy Ending For Auto OEMs
Wait, what?? Customer as supplier doesn’t make any sense.
Tuesday, February 2, 2021
Celebrities Don’t Always Buy Cars Just For Bling: Sometimes The Reasons Might Sound Familiar
The Average Joe buys the car for a standard set of mundane reasons. Yes, for any given vehicle, exterior styling usually ranks somewhere within the top five criteria – and, in fact, ranks #2 overall according to J.D. Power – but most often the reasons mirror Maslow’s Hierarchy of Needs. Cost. Safety...
Wednesday, January 27, 2021
Love Is Blind: The Truths Behind Marketing Of Tesla, Regional Engineering And Connected Cars
In the 1998 classic “The Truman Show”, the supposed director, Christof (played by Ed Harris) is asked why he thinks the protagonist of the global-hit reality TV show, Truman Burbank, has never discovered the truth of his entirely-fabricated world. Christof’s response is arguably the most poignant st...
Thursday, January 14, 2021
Automotive’s New Reality: Keeping Offsite Teams On The Same Page Just Got Harder
In the past decade or so, the complexity of managing a global team became exponentially more difficult. Teams were partially dissected, shipped offshore in multiple directions for (unrealized?) cost avoidance whilst software grew exponentially (e.g. upwards of 1B lines of code) AND multiple standard...
Tuesday, January 12, 2021
How Buttigieg Might Start The #MeToo Movement In Automotive Safety Design
In 2017, the #metoo movement sprung into life and upended Hollywood by shining a light on clandestine sexual abuse. In 2020, the #metoo movement subsequently played out at the election polls when suburban women politically revolted and, per The Associate Press created “... the largest gender gap in...